Medical Product Demonstration
This Medical Product Demonstration for EMD Merck Millipore focused on conveying the inner workings of the new Samplicity Filtration System. Through the use of stereoscopic 3D imaging, we created a virtual flythrough of the product and compared it to the old method of filtration that is currently being used in the lab.
For this project, we used both side by side and red/blue anaglyph methods of 3D video. The main stereoscopic animation was used with a 3D HD TV and 3D glasses in Millipore’s exhibit booth at PITTCON and at a medical trade show in Hungary.
The anaglyph version of the main animation was used in corporate PowerPoint presentations for viewing with traditional red/blue anaglyph glasses. Several teaser animations were also created in the anaglyph format for web and for mobile displays.